Verity and The End of Oak Street are still in the premium phase.
There are typically 3 phases:
- Pre-order/Still in theaters - technically two phases, but one price point
- Digital exclusive - released on digital store platforms, price drops by $5
- Wide release - when the disc drops, the price settles to where it will live outside of sales
Not all releases go through this, but it's when you see new release prices changing. Sometimes it's $30/25/15. With Warner big releases, it's typically $40/35/25 or 20. We're still in the $35 phase for Oak Street, but as you see, sometimes there will also be a sale in that window as well.
Rental prices also drop in these windows. Note that any rental price above $7.95 is considered a premium rental and is not eligible to apply a portion towards purchase.
Other digital stores have the same pricing structures.