This has turned into quite an interesting thread!
I have to say I started reading this latest thread about whether K should be more open or not and felt similar to Jerry - Kaleidescape owes us nothing and we shouldn't expect to know future plans.
But Peter (Nineball) has made some points that have really made me think. And it made me remember another good example to ponder.
I'm a Tesla owner as well as an early reservation holder for the Model S. Now I know that Tesla, even with their new model, are still an expensive, premium, limited-availability product, but I wouldn't put them in the super-elite level of a Bentley.
Yet Tesla has been pretty extraordinary about giving lots of info on their future direction, changes they're making, changes they're CONSIDERING, and new features to expect. They have a blog about it, they post on the user forums, they email customers and prospective customers. Owners and owners-to-be get a ton of info about features that will come, ideas they're working on etc.
I think Tesla and Kaleidescape are pretty comparable companies... Tesla is a better match than Bentley. Both Tesla and Kaleidescape are appealing to relatively wealthy early adopters, both need to ally fears of technology problems, possible issues or obsolescence if the right decisions aren't made, and both companies are small enough that owners need to worry if the company will still be around to support the product.
But Tesla is worlds different in how it communicates.
See this corporate blog as an example, and look through the archives. Owners can get a glimpse into future products, new features, modifications, how things are going with financing at the company, reassurances, even worries or concerns from the CEO and team. They engage the users, reassure, communicate well. They invite owners and reservation holders into the company to see prototypes, see the manufacturing process, meet the execs and engineers, ask questions. They hold events to show their latest features and prototypes even showing you the other rejected prototypes, features, etc. and why they chose what they did, all the time asking for feedback.
So I think I've come around 180 degrees towards Peter's view. The company could become less secretive, more open and engaging, and would likely gain more loyalty, passion, and evangelism for its products... similar to what Tesla enjoys.
--josh